Writing and the Problem of Quick Consumption

Marco Arment:

From a personal perspective, I appreciate great writing, but I’ve become frustrated with the quick-consumption nature of many devoted blog readers. Authors are encouraged to cater to drive-by visitors hurrying through their feed readers by producing lightweight content for quick skimming. There’s no time to sit and read anything when you’re going through 500 feed items while responding to email, chatting, and watching bad YouTube videos. As a result, popular blogs are now full of useless “list posts” with no substance or value. Well-written content is out there, and we do have opportunities every day to read it — just not when we’re in information-skimming, speed-overload mode.

Amen.

Writing and the Problem of Quick Consumption →

May 18, 2011 @jaheppler